kamni
About the project:
You could say Kamni is a brand of diamond jewelry in Dubai and Ukraine, but there’s something deeper. It’s a brand that helps create and preserve memories filled with warmth and love. Shine bright!
We helped the brand increase its awareness among the target audience, boost engagement on social media, and attract new followers—who are potential buyers of diamond jewelry.
completed
how We Did it:
FANDS’ work consisted of 4 key tasks: creating a new visual style, organizing a photoshoot, launching targeted ads, and collaborating with influencers.
Now, let’s dive into the details. But just a little!
We started by refreshing the visual approach on social media: the profile needed a touch of modern trends. We developed a unified visual style, including font combinations, a color palette, and graphic elements. We infused the visuals with the right meaning and added trendy AR videos, humor, and scripted reels to the content mix.
Next, we organized a photoshoot in Dubai — covering everything from the mood board to post -production — to ensure the content matched Kamni’s new visual style.
The new visuals were great. But the main thing was to make sure they were seen not just by our friends and competitors. So, we launched ad campaigns on Instagram and Facebook, targeting the affluent audience from Dubai and Ukraine.
We also boosted brand awareness through influencer marketing. We arranged collaborations with media personalities associated with a luxurious and elegant lifestyle. This helped us build the right associations with the brand —even in the smallest details.
Result:
In a year of working together, the profile grew by 14K followers. But there’s something deeper — clients were purchasing Kamni jewelry to propose to their loved ones around the world. And what speaks more to trust than that?
our cases
